June 12, 2020

The Islamic Republic of Pakistan’s favourite Netflix movie is about sex

I never imagined there would come a day when I would get to see a Polish film trending number 1 in Pakistan. However, I’m also not surprised that the Polish version of 50 Shades of Grey did end up achieving this milestone. The day 365 Days came out, I knew it would trend in the […]

June 8, 2020

US lawmakers pledge to abolish & replace brutal police department responsible for George Floyd’s murder

The Minneapolis city council has pledged to disband the city’s police department and replace it with a new system of public safety, reports The Guardian. Speaking at a community rally on Sunday, a veto-proof majority of council members declared their intent to “dismantle” and “abolish” the embattled police agency responsible for George Floyd’s death – and build an alternative […]

June 8, 2020

Rehman Malik files RS 500 million defamation case on Cynthia Ritchie for false rape allegations

Pakistan Peoples Party leader Rehman Malik has filed a Rs500 million defamation suit against the US blogger, Cynthia Ritchie, over “false, frivolous and baseless allegation of rape against him” through his lawyer in the Supreme Court. A notice has been sent to the US blogger, demanding a prompt withdrawal of the allegation and an unqualified […]

May 22, 2020

Pakistani documentary ‘Out of the Smog’ highlights the stark reality of climate change in the country

Climate change, is a dilemma too real and too scary but still largely ignored, especially in our part of the world. In 2019, all everyone seemed to talk about was the impending climate change disaster; it ruled Twitter trends and filled many streets with protesting people all across the world, most who rallied behind Greta […]

May 16, 2020

It is not okay to call someone a ‘Chubby Girl’ while reporting her meet cute love story. Period.

A recent article published by the far right digital news website Parhlo titled CHUBBY PAKISTANI GIRL SHARES STORY OF HOW HER HUSBAND FOUGHT FOR THEIR MARRIAGE, goes on to show how fat-shaming is deeply ingrained in our society; it also shows that journalism really is loosing all credibility in Pakistan. The story of a Pakistani […]

May 15, 2020

Meet the cutest chef on the planet: 1 year old Kobe

While you’re aimlessly scrolling over your Instagram feed, you might have come across a few videos of a chubby little toddler in a red chef’s hat. And if you haven’t— well your loss because this 1 year old chef’s account is the best thing in the word and you should definitely follow it. Kobe is […]

April 9, 2020

5 lessons Pakistan should learn from Italy’s coronavirus mistakes

The Covid-19 outbreak in Italy offers plenty of lessons for Pakistan, if only we would heed them. In a new Harvard Business Review article, a trio of academics — Gary Pisano, Raffaella Sadun, and Michele Zanini — broke down some of the key takeaways from the Italian experience. The authors called Covid-19 the country’s “biggest crisis since World […]

March 28, 2020

Netflix and YouTube are slowing down to keep the internet from breaking

Netflix and YouTube will reduce streaming quality in Europe for at least the next month to prevent the internet collapsing under the strain of unprecedented usage due to the coronavirus pandemic. Both companies said the measures will affect all video streams for 30 days. “We estimate that this will reduce Netflix traffic on European networks by around […]

March 24, 2020

Donate and help SWVL distribute ration packages in partnership with Saylani Welfare Trust, Robinhood Army and Rizq

In the wake of the rapidly growing pandemic which has adversely impacted Pakistan, with more than 900 cases confirmed as of 24 March, a country-wide lockdown has been announced. The lockdown will ensure that minimal spread of infection occurs through people coming in contact with one another. Pasha estimated that almost 40% of Pakistanis will […]

March 24, 2020

Modern Solutions: Formula 1 racers will race in a video game

The Formula 1 season, like most major international sports, is currently on hold. And like a growing number of international sports, athletes have found one of the best ways to keep busy is to challenge others online in the video game version of what they normally do for a living. The races are going to […]

March 19, 2020

We might have to practice social distancing for more than a year

Life in Pakistan is changing drastically. We’re physically distanced from our favorite people, we’re avoiding going to our favourite hangout spots, and many are financially strained or out of work. Online classes, trapped in the four walls of our own houses, no hugs, no handshakes- this has become our reality. The response to the Covid-19 pandemic is […]

March 18, 2020

A positive sign: Apple reopens all of it’s stores in China

The last few weeks, there’s been nothing on the news other than coronavirus. And rightfully so. Because the virus is spreading rapidly and measures need to be taken to curb it. However, along with legit reporting there has been so much fake news circulating which has caused mass hysteria and panic. Everyone is pitching in […]

March 18, 2020

103-year-old Chinese woman recovers from coronavirus

The last few weeks, there’s been nothing on the news other than coronavirus. And rightfully so. Because the virus is spreading rapidly and measures need to be taken to curb it. However, along with legit reporting there has been so much fake news circulating which has caused mass hysteria and panic. Everyone is pitching in […]

March 18, 2020

China closes all its coronavirus hospitals due to less new cases

The last few weeks, there’s been nothing on the news other than coronavirus. And rightfully so. Because the virus is spreading rapidly and measures need to be taken to curb it. However, along with legit reporting there has been so much fake news circulating which has caused mass hysteria and panic. Everyone is pitching in […]

March 18, 2020

South Korea sees a decline in number of cases reported in a day

The last few weeks, there’s been nothing on the news other than coronavirus. And rightfully so. Because the virus is spreading rapidly and measures need to be taken to curb it. However, along with legit reporting there has been so much fake news circulating which has caused mass hysteria and panic. Everyone is pitching in […]

February 26, 2020

Greta Thunberg met her “Role Model” Malala Yousafazai, who said greta is the only friend she’d skip school for

Malala Yousafzi and Greta Thunberg — two of the most iconic young women in activism of the last 10 years — got to hang out. Malala, who began her career advocating for girls’ education in Pakistan and became a global sensation, took to social media to share a pic with Greta, the Swedish teen whose school strike […]

February 11, 2020

Asma Jahangir’s fearless fight for the rights of minorities

On Asma Jahangir’s second death anniversary, we take a moment to remember the fearless woman who fought tirelessly for the rights of minorities. Jahangir was a pro-democracy activist and was jailed in 1983 for participating in the Movement for the Restoration of Democracy, which agitated against military dictator Ziaul Haq’s regime. She was also active […]

January 31, 2020

PG Short: How women define beauty

What the team of ProperGaanda discovered after interviewing women of different ages and different professions is that for everyone there’s a different definition of beauty. For some, beauty has varied throughout time, various cultures and the vast different perceptions of the world. For others it has been described and depicted through pictures and concepts penetrating […]

January 31, 2020

Inside the head of an alien disappointed with Pakistan

We’re all guilty of wanting to get out of Pakistan, but there’s this one person – can we even call him a person? – who actually wanted to come to Pakistan. Go figure. So, he comes and unsurprisingly he’s very disappointed. In Lahore “oxygen ki kummi and bezaiqa biryani” and in Karachi “pocket chor hi […]

January 31, 2020

LMM ft Fake Shamans- the electronic duo of Pakistan

Omair Anjum and Mohammad Shah created the House band Fake Shamans from their mutual love of the underground music scene.  What makes Fake Shamans interesting is not only the niche music they’re creating, it also has a lot to do with their backdrops of 17th-century Mughal mosques, where they blend tribal beats and modern mixes. We reached out […]

January 20, 2020

Inside the head of a desi f*ckboy

Swineryy’s characters, however exaggerated they may be, mirror our society. We know these characters, we’ve met them at birthdays and even family dinners, and some of us might even be them! By studying her characters, we realise the little nuances we pick up on regarding certain characters we meet in society aren’t that subtle at […]

January 16, 2020

Inside the head of a pig who is constantly haram shamed

Have you ever wondered what it feels like to be constantly called haram? Swineryy’s foul-mouthed bubblegum pink coloured pig, who doesn’t really have a name, sheds ample light on how difficult it is to cope with constant haram shaming. He’s cute and pink, but otherwise pretty vile, albeit still lovable in an odd way. His […]

January 14, 2020

Oscar’s snub women directors yet again

It’s a new decade, a new year but Oscars are just as disappointing as ever. But hey, we’ve got to give it to them. They’re consistent at least. If you’re confused as to why I’m lashing out at Oscars, it’s because the academy doesn’t views women as the auteurs that they are. Imagine just how […]

December 31, 2019

Young Creatives: Some random questions with illustrator DigInk

You must’ve seen South Asian legends like Edhi in western attire and wondered who could’ve thought to do this. Well, we managed to get ahold of DigInk, as his instagram handle entails. He is the illustrator and graphic designer behind these oddball posts. DigInk also has a keen fixation on the Kardarshians. Though we’re not […]

December 30, 2019

The biggest fashion trends of the decade

The 2010s have been quite the decade in the realm of fashion, with entire infrastructures of how people sell, shop and market products completely changed. With internet shopping becoming the norm, the more traditional retail business started to tank. With the rise of e-commerce fashion became more dramatic. High end brands opened up stores on […]

December 30, 2019

16 moments that defined this decade

This decade has been a whirlwind. Today we can’t even think of a time when we weren’t chilling at home with Netflix and didn’t have a spotify list. It must come as a shock that all of this is not even a decade old! 10 years ago Steve Jobs was still alive, Trump wasn’t the […]

December 26, 2019

Pictures: Short hair vs long hair post go viral on twitter

You may have seen tweets about long vs short haircuts going around on twitter, and wondered what this new trend is about. Don’t worry, we’ve got your back and are here to tell you all about it. The trend started with the following tweet which reads can i start a thread of people showing their […]

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