Featured Stories

Pakistani Startup, Suftech’s epic journey in combatting climate change
- By Rana Abdullah Hammad
- . May 25, 2023
What you need to know: In a world grappling with the dire consequences of plastic waste, one startup stands at the forefront of the battle.

Usman Riaz: The Animation Director of The Glassworker Shares his Story On Momina’s Mixed Plate
- By Laiba Zahid
- . April 29, 2023
The world of animation is one that’s filled with countless creative and talented individuals- but the concept of animation and animated cinema is noticeably absent

In conversation with Ehtesham: The digital creator bringing smiles on our face even in our bleakest moments
- By Rana Abdullah Hammad
- . April 15, 2023
When it comes to digital content creators, very few personalities can justify their creativity and win the hearts of the audience. Among those few, Ehtisam

The concept, the art, the ‘Sukoon’ – in conversation with Hassan & Roshan
- By Mahnoor Tariq
- . December 31, 2022
In a candid conversation with Propergaanda’s Fatima Ahmed, the famous pop-duo Hassan & Roshan and the producer, Nael Hafeez, took us down the road of

16 years of Sophiya Anjam: the powerhouse which keeps radio alive with her contagious energy
- By Mahnoor Tariq
- . December 17, 2022
Pakistanis think that radio is a dying scope and everything is being diverted towards the digital medium, whereas radio can be the most fun experience

Pakistan’s youngest self-published author has been telling stories about Balochistan since she was 11
- By Mahnoor Tariq
- . December 16, 2022
Details: Alishba Khan Barech, who kicked off her career as a self-published author, started writing her 1st book when she was just 11 years old!

This local NGO is bringing government’s attention towards e-cigarettes being a safer option than smoking
- By Mahnoor Tariq
- . December 3, 2022
Details: Mirza Abeer is the founder of a registered non-profit organisation called Association for Smoking Alternatives Pakistan (ASAP) whose main goal has always been to

Lyari is magic, Lyari is ‘Mini Brazil’
- By Mahnoor Tariq
- . December 3, 2022
Once known as a violence-ridden neighbourhood, Lyari is now a hotbed of football fanatics which is why it is now hailed as ‘Mini Brazil.’ Guns

How ‘Daftarkhwan’ is changing the game of emerging startups in Pakistan
- By Mahnoor Tariq
- . December 2, 2022
About Daftarkhwan: Founded in 2016 as an experimental 20-people co-working facility, Daftarkhwan has swiftly grown to a spectacular 125,000+ square feet with 7 unique sites across

Talk about creativity, fashion and aesthetics and you can’t exclude Habiba Rahman
- By Laiba Zahid
- . November 30, 2022
BazaarTalks: When it comes to digital content creators, very few personalities can justify their creativity and win the hearts of the audience. Among those few,