Over the past few years, there has been a significant surge in the popularity of online stores. The easy access, endless variety, and the occasional opportunity to support local brands is a source of attraction to all sorts of buyers.
Here are five Instagram clothing stores that will most definitely brighten up not only your closet but also your feed.
ALIPH (@aliph.pk)
Aliph is a great find for those who like to pair their outfits with jewelry. The store’s contemporary-chic clothing is quite on point with the current IG aesthetic. While the store is based in DHA, Lahore it delivers all over Pakistan and most items retail for less than Rs. 3000.
Our pick: Their ruffle sheer blouse
Aliph’s clothes come in bright pops of colour that can make the dreary winter look less dull.
The store also retails jewellery ranging from feminine to something a bit more industrial.
ANAARDAANA (@anaardaana)
Anaardaana is the definition of an indie brand, with beautiful, hand-stitched and hand-painted designs. The Karachi based store delivers nationwide, has unisex clothing articles that range between Rs. 1,200 to 3,000.